Epicenter Cycling is a locally-owned and operated bike store. Find us on the west side, directly on Mission. We have the largest selection of electric bikes in the area, as well as mountain, road, hybrid/commuter and kids bikes. We also offer custom fittings and have a full service repair center with experienced, friendly mechanics. We carry a wide variety of men’s and women’s bicycle clothing, helmets, shoes, gear, and other accessories. We offer cruiser rentals, full-suspension rentals, and our own shuttle service. We serve S.C. county and surrounding areas like Live Oak and Scotts Valley. Become part of our community with ongoing events like group rides, classes and more. Come by and say hi!
Service Options: In-store shopping · In-store pickup
Health and Safety: Mask required · Staff required to disinfect surfaces between visits ·
Hours
| Friday | 10AM–6PM |
| Saturday | 10AM–6PM |
| Sunday | 10AM–6PM |
| Monday | 10AM–6PM |
| Tuesday | 10AM–6PM |
| Wednesday | 10AM–6PM |
| Thursday | 10AM–6PM |
Address and Contact Information
Address: 1730 Mission St, Santa Cruz, CA 95060 Phone: (831) 423-9000 Website: https://epicentercycling.com/
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Review Summary
Bruce Polo
Well lit, well organized with quality pre- and post-sales service shop.
Tomas Martin
Very kind staff and great service.
Andrew K
They have a large selection of bikes, helmets, accessories, and repair service.
Alyson Hoffman
Booked last minute rentals here over Memorial day weekend. Boy were we unprepared but luckily Gavin was patient enough to fit our rentals, helped us install a bike rack and even gave detailed directions to the trail we wanted to check out. The bikes were super fun to ride once we made it out! He made a point to ask us how our day went after returning the bikes and even provided suggestions for future trips. I’m so impressed with how friendly everyone here was. There are plenty of bike shops in the area to choose from so great staff makes all the difference. Will definitely use them again and recommend to anyone visiting the area.
OnlyOneEarth
When I went into Epicenter Cycling, I was looking for a hard-tail mountain bike but ended up with a full-suspension model (FUEL EX 5 Deore) that is absolutely the most fun, most capable bicycle that I have ever owned. The salesperson, Zack, was friendly and helpful, and while he showed me the original type of bicycle that I had in mind, he also encouraged me to try out a full-suspension model because he thought that it would suit me better.You could say that this is pretty standard upselling, but the point is that Zack was right. After riding both bikes, I could see clear advantages to the full-suspension model. I bought it and took it out that day to Wilder Creek Ranch and rode along the bumpy, beautiful cliff trails and had a wonderful ride. My old hybrid, no-suspension bike is ok on those trails, but it is slower and more challenging to maneuver among the bumps and ruts.So, after listening to me talk about the sort of riding that I’ve done and that I want to do, Zack directed me toward a bicycle that’s a perfect fit. The suspension set-up makes the trails so much more manageable and the dropper post is a thing of beauty. Who knew? The quality of my riding experience improved immensely.The staff at Epicenter Cycling knows their products well and Trek bicycles are great. I especially appreciate the lifetime tune-ups and fit adjustments that come with my new bike purchase. I don’t buy new bicycles often, and I wanted to buy one that I would get years of enjoyment from, which I know that I have.I’d definitely recommend anyone in the market for a new bicycle to visit Epicenter Cycling.
matthew thomson
Amazing selection of Trek bikes! We were told it would be 2022 before we’d be able to get to bikes by everyone within 3hours drive, so we drove 3 hours to Santa Cruz and we’re now able to enjoy them for the entire warm season. They know their stuff and have amazing customer service! Zach was amazing to work with and spent lots of time despite being swamped. I saw a couple people leave instated of waiting to get in; what a dumb move! You’ll be glad for the wait when you get inside and see the selection.