Fisher-Price Toy Store

  4.7 – 234 reviews   • Toy store

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Retailer carrying the well-known brand’s toys, plus a selection of board games.

Service Options:  In-store shopping · In-store pickup

Health and Safety:  Mask required · Staff required to disinfect surfaces between visits · Safety dividers at checkout · 

Hours

MondayClosed
Tuesday10AM–4PM
Wednesday10AM–4PM
Thursday10AM–4PM
Friday10AM–4PM
Saturday10AM–4PM
SundayClosed

Address and Contact Information

Address: 636 Girard Ave, East Aurora, NY 14052
Phone: (716) 687-3300
Website: http://www.fisherpricetoystore.com/

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Fisher-Price Toy Store

636 Girard Avenue. East Aurora, NY 14052. Hours: Tuesday to Saturday 10am- 4pm. (716) 687-3300 · PROMOTIONS · ABOUT US · OUR BRANDS · FAQ.

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Fisher-Price Toystore, East Aurora, NY. 10043 likes · 4 talking about this. You’ll find Fisher-Price® and Mattel® products here including: Power Wheels®…

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Review Summary

Jessie Adamczak
Super cute place to find a variety of Fisher Price/Mattel products!
Kelly Naugle-Seiler
Lots to choose from, great selection and a friendly staff.
Chrissy Null
Prices are very reasonable and cheaper than regular stores
Kara Morhous Spoth
I’ve been to this store dozens of times. It’s right in front of the Fisher Price plant. Take a left before the parking kiosk for the workers. Ample parking. Open Tuesday through Saturday. Wide aisles for wheelchair accessibility (door too, but not automatic, unfortunately). Bathrooms on premise for public use. Employees are always kind and helpful. They have a punch card discount program. There are also usually weekly or monthly specials and coupons on their website. They have a selection of baby items big as Target. Think baby swings, gyms, highchairs, electronic toys, and small mirrors and rattles, usually things from this or last season. Worth the trip if you are expecting. Toys for bigger kids include Little People figurines that can be bought open bin. There’s an aisle of more Little People house sets and other preschool toys. There’s an aisle for Mattel’s Barbie. There’s a surprising amount of boy toys including one devoted aisle, the back wall, and a couple of end caps (this time featuring new Masters of the Universe). Just last year they added an American girl section in the front where usually you can buy a doll or Bitty Baby and on this past visit quite a bit of accessories. They also have some books from American Girl and Little People. There’s also a back room clearance that sells less popular items (franchises that aren’t hit makers any more) and larger ride on Hot Wheels, Barbie Jeeps, etc. They’ve also always sold batteries for the Hot Wheels. Overall, they sell in season things as well rare or limited items. Good for expecting parents, much more selection for your preschool set definitely. Aging out on the 8-10 crowd with Barbie and action figures. Definitely worth the visit usually and the main street of East Aurora only two blocks up and also very cute!
Timothy Mingarelli
Just doing a little bit of work one half of the Dream Team traveling around Western New York and the upper suburbs to give our great job a little bit of climbing but still done to perfection
Ben Buchmiller
This place is amazing, brought back so many fun memories of my childhood toys. There is a toy area that you can play with the toys of Fisher-Price for all ages.
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